Pest Control Marketing

Only pay for active work during the pest season – no long commitments

Sascha Hoffmann headshot

Why hire me as your marketing freelancer?

Hi, I’m Sascha, with over 9 years of performance marketing experience.

Two years ago I started working with an exterminator client. We almost doubled their revenue year-over-year. Last year alone the marketing efforts generated an additional revenue of over $350k for a single location.

“With Sascha’s help, we were able to grow from $300k to $1M in 2 years.”
4 star rating
4 star rating
4 star rating
4 star rating
4 star rating


Years of Digital Marketing Experience


Additional revenue in 2023


Marketing Return on Investment

4 Pillars of My Successful Pest Control Marketing

Getting people to your website NOW

  • You need to be found when people have a pest problem. They will call the first 1 to 3 exterminators they can find.
  • How? Google Ads, Google Maps Ads, and Local SEO

Get the call from website visitors

  • On average, 1 out of 12 people call/message you when searching for a pest solution.
  • My campaigns improved that ratio to 1 out of 5 people calling my exterminator client.

Responding to the calls

  • Ensuring a quick response to incoming inquiries, as well as nurturing leads over time.

Tracking what is working

  • We need to use technology to measure what is working and what is not.
Plug & Play System

Get more clients THIS pest season

Tested and proven pest control marketing campaigns.

I have everything ready! Ads, local SEO strategy, landing pages, tracking & automation system. All we need to do is to roll it out for you!

Only pay during the pest season

  • Only pay for active work
  • No long-term commitments
  • Flexible project scope – we will move at your comfortable pace

Pest control marketing results like these don’t lie

Google Ads Campaigns that generate requests from relevant people

Conversion Rate
(industry benchmark for personal services is below 9%)
Pest control marketing success story

Don’t waste your advertising budget this pest season! We have a system that works and is replicable to any exterminator in every location.

Furthermore, my client was able to convert over 40% of these inquiries to paying customers. I can’t prove this to you, but you can take my word for it.

Pest Control Freelancer vs Agency

Google Ads Freelancer

  • Customized solution
  • Flexible adjustments whenever needed
  • Direct access to the marketing expert
  • Flexible collaboration (length, scope, pricing)
  • No agency structure fees ($)
  • Consulting outside marketing is possible
  • Always the same contact person

Google Ads Agency

  • One size fits all
  • Fixed deliverables
  • Contact with an account manager (not an expert)
  • Long-term contracts without flexibility
  • High structural costs ($$$)
  • Pure focus on contracted services
  • Changing team – loss of know-how and experience with the campaigns

Google Ads campaigns & advertising formats

Google Search & Maps Ads

Ads on the Google search network and on Google Maps. Appear in relevant search queries of potential customers who are looking for an exterminator near them.

Local SEO

Don’t just rely on advertising – rank high for Google searches in the Search Results Page as well as Google Maps.

High-converting landing pages

Our landing pages converted 1 out of every 5 people visiting the pages. Take advantage of already-proven templates.

Automated lead follow-up

People with a pest infestation often go with the first exterminator answering the phone/replying to their message. We can automate the process and keep following up to win more business – on autopilot.

State-of-the-art tracking (marketing attribution)

Without tracking requests and calls, we don’t know what is working. We will track everything and optimize for business-generating campaigns.

Automated review collection

Get automated reviews from happy customers. This will help with your local SEO and the trust of potential customers.

Watch a 4-minute demo


Book a 1-on-1 call

*By submitting the form, you agree to be contacted by Scuba-Marketing