Google Ads Freelancer
“Thanks to Sascha, we reduced the cost per leads by 49% in a very short time.”
Do you want to optimize your Google Ads campaign and are dissatisfied with complicated agency structures and prices? Contact a Google Ads expert directly with individual solutions to your personal situation.
Why hire me as your Google Ads freelancer?
Hi, I’m Sascha, with over 8 years of performance marketing experience in the heart of Silicon Valley (USA), London (UK), and Germany I have created and managed many Google Ads campaigns. Since September 2020 I am an independent marketing freelancer with a focus on Google Ads, LinkedIn Ads, SEO and marketing automation.
- 8+ years Google Ads experience
- $500,000+ annual Google Ad budget management
- No isolated approach – full lifecycle marketing
Possible collaboration
One-time project
For small projects that need help with a successful setup or customization.
Short-term collaboration
Not interested in long-term dependencies? No problem! 3 – 6 months cooperation possible.
Long-term partnership
I can be your Google Ads Manager. Continuous creation and adjustment of campaigns. Assistance in all online marketing.
Performance marketing results like these don't lie
B2B success story
A campaign with a monthly budget of 36T USD was taken over in February 2022. In the first month, a full analysis was performed (keywords, landing pages, ads, competitors, and more). After implementing initial adjustments, the cost per lead (conversion) was significantly reduced. With constant optimizations, we managed to reduce the cost per lead by 40+%. All this with the same budget to drastically increase the number of inquiries.
In addition, laser-focused campaigns increased lead quality.
B2C success story
Improving lead quality: a Google Ads campaign was taken over in January 2022. The offering is a very targeted financial product for end consumers. By narrowing keywords, optimizing landing pages, and ads, lead quality was dramatically increased. As a result, without increasing the advertising budget, business opportunities (pipeline) three folded.
Google Ads freelance services
Google Ads Campaign Creation
Setup of Google Ads account, campaigns, ad groups, ads, and keywords. Keyword research, including "spying" on competitors. Ensure conversion tracking and Google Analytics are properly implemented.
Google Ads Conversion Funnel - User Flow
Creating and optimizing the entire conversion funnel, from keywords, to ads, to landing pages and marketing automation. Experience a user flow first-hand by contacting me: Fill out the contact form -> Schedule some time on my calendar + receive an automated email
Google Ads Optimization
Constant adjustments and improvements of Google Ads campaigns in close collaboration.
Google Ads Reporting
Monthly Google Ads performance reports of the most important KPIs.
My Google Ads consulting approach
1. Audit & Research
2. Setup with reduced budget
3. Adjust-ments
4. Scaling
5. Ongoing
optimi-zation
1. Audit & Research
2. Setup with reduced budget
3. Adjust-ments
4. Scaling
5. Ongoing
optimi-zation
Google Ads Freelancer vs Agency
Google Ads Freelancer
- Customized solution
- Flexible adjustments whenever needed
- Direct access to the Google Ads expert
- Flexible collaboration (length, scope, pricing)
- No agency structure fees
- Consulting outside Google Ads possible
- Always the same contact person
Google Ads Agency
- One size fits all
- Fixed deliverables
- Contact with an account manager (not expert)
- Long term contracts without flexibility
- High structural costs
- Pure focus on Google Ads
- Changing team - loss of know-how and experience with the campaigns
Google Ads campaigns & advertising formats
SEA search ads
Ads on the Google search network. Appear in relevant search queries of potential customers. Google Ads are pay-per-click, meaning you only pay when a user clicks on your ad.
Google Display Ads
Banner advertising in the Google publisher network. Ideal for branding and increasing awareness, but also for retargeting website visitors.
YouTube Video Ads
Often still overlooked due to a "complex" campaign setup. YouTube can be a very good advertising tactic.
Remarketing
Monthly Google Ads performance reports of the most important KPIs.
Google Maps ads
Local ads on Google Maps and the map pack
Call-only ads
Ads that generated more phone calls
Ready to get more customers?
Get a free Google Ads consultation.